Adult Learners' week is aiming: to change the attitude of adults towards learning, from traditional into creative; to stimulate creative learning of adults; to develop the meaning of creativity and innovations conception between adults; to create cultural and creative industries between representatives of education, culture, art and bussines; to cultivate non-traditional, non-formal partnership between them; to enhance self-confidence, to wake up imagination, to develop social dialogue or new unexpected forms of partnership; to explain the importance of creativity and innovation for development social, cultural and technological competencies; to entertain individual and collective capacities as a form of self-expression; to develop regional and international strategies of creativity and innovations. Planing number of institutions as participants in Adult Learners' Week - aprox. 150, events - 250.